Top 3 Ford Repair Shops in Merrill

Compare the highest-rated ford repair mechanics in Merrill, Wisconsin. All shops are licensed, insured, and verified through our rigorous screening process.

#1

Northwood Ford

4.4
(180 reviews)
Verified

As the official Ford dealership in Merrill, Northwood Ford is the most direct source for factory-trained technicians, genuine Ford parts, and the latest diagnostic software. Their service department is equipped to handle everything from routine maintenance on the latest models to complex repairs on EcoBoost engines, Power Stroke diesels, and sophisticated SYNC systems.

2901 E Main St, Merrill, WI 54452

Specialties & Features

Ford-certified diagnostics
Diesel engine service
SYNC
electrical systems

Business Information

Years in Business:25 years
Licensed:Yes
Insured:Yes
#2

D&R Auto Service

4.8
(90 reviews)
Verified

A highly reputable independent shop in nearby Wausau known for its expert diagnostics and honest service. While not exclusively a Ford specialist, they have extensive experience with American brands and are frequently recommended for complex issues on Ford vehicles, including EcoBoost and transmission services. Their high customer satisfaction rating reflects their technical competence and trustworthy approach.

139 S 3rd Ave, Wausau, WI 54401

Specialties & Features

EcoBoost engine service
Transmission service
Electrical system diagnostics

Business Information

Years in Business:15 years
Licensed:Yes
Insured:Yes
#3

Riverside Auto

4.6
(110 reviews)
Verified

Located in Schofield, just minutes from Wausau, Riverside Auto has built a strong reputation for quality work on a wide range of vehicles, with a notable expertise in Ford trucks and SUVs. They are a well-established business known for tackling tough jobs, including 4WD system maintenance and performance-oriented service, making them a great option for F-150 and Mustang owners.

900 Grand Ave, Schofield, WI 54476

Specialties & Features

4WD/AWD system maintenance
Performance tuning
General Ford repair

Business Information

Years in Business:20 years
Licensed:Yes
Insured:Yes

Why These Are the Top Ford Repair Auto Repair Shops in Merrill

** The Ford repair market in Merrill, Wisconsin, is characterized by a primary reliance on the local dealership, **Northwood Ford**, for factory-specific warranty work, recalls, and access to the latest OEM tools and training. As a smaller city, the number of independent shops that *exclusively* specialize in Ford is very limited. Consequently, residents seeking specialized or potentially more cost-effective independent service often look to the **Wausau metropolitan area** (including Schofield, Rothschild, and Weston), which is a 20-30 minute drive away. The competition level in the broader region is healthy, with several high-quality independents competing with the dealership. Pricing typically follows a standard tier: dealership labor rates are at the premium end, reflecting their factory-specific overhead, while reputable independents like D&R Auto and Riverside Auto offer competitive, often lower, labor rates while still providing expert service. For highly specialized needs like advanced performance tuning or complex diesel repairs, the Wausau area shops are the primary resource beyond the dealership. Overall, Merrill residents have access to a robust and competent network of Ford service providers when considering the immediate regional market.

High Ratings

4.7+ star average from verified customer reviews

Fully Licensed

All shops are properly licensed and insured

Proven Experience

10+ years average experience in the industry

Local Experts

Familiar with Merrill regulations and climate