Top 3 Subaru Repair Shops in Morehead

Compare the highest-rated subaru repair mechanics in Morehead, Kentucky. All shops are licensed, insured, and verified through our rigorous screening process.

#1

Morehead Subaru

4.5
(180 reviews)
Verified

As the authorized Subaru dealership for the region, Morehead Subaru is the primary destination for factory-trained service. Their technicians receive direct training from Subaru of America and have exclusive access to the latest technical service bulletins, diagnostic software, and genuine OEM parts. They are the most equipped facility in the area for complex calibrations, especially for the EyeSight system and hybrid components.

100 Town Square Mall, Morehead, KY 40351

Specialties & Features

EyeSight calibration
CVT transmission service
Hybrid system service

Business Information

Years in Business:12 years
Licensed:Yes
Insured:Yes
#2

Rowan County Imports

4.7
(95 reviews)
Verified

A highly-rated independent shop known for its focus on Japanese imports. Customer reviews frequently highlight their expertise with Subaru models, praising their honest diagnostics and ability to handle major repairs like head gasket replacements and turbo system service at a lower cost than the dealership. They have built a strong reputation for being trustworthy and knowledgeable.

524 Fraley Dr, Morehead, KY 40351

Specialties & Features

Boxer engine repair
Head gasket replacement
Turbo system service

Business Information

Years in Business:8 years
Licensed:Yes
Insured:Yes
#3

Car Doctor

4.3
(120 reviews)
Verified

A long-standing, full-service auto repair shop with a broad skill set. While not an import-specific specialist, they have significant experience working on Subarus common to the area. They are a reliable choice for routine Symmetrical AWD service (differentials, transfer case), brake work, and general maintenance. Reviews indicate a loyal local customer base that trusts them with their daily drivers, including many Outbacks and Foresters.

640 E Main St, Morehead, KY 40351

Specialties & Features

AWD system service
General maintenance
Brake
suspension

Business Information

Years in Business:18 years
Licensed:Yes
Insured:Yes

Why These Are the Top Subaru Repair Auto Repair Shops in Morehead

** The Subaru repair market in Morehead, Kentucky, is characteristic of a smaller regional city. The landscape is dominated by the authorized dealership, **Morehead Subaru**, which sets the benchmark for OEM-standard service, particularly for advanced driver-assistance systems and warranty work. However, this comes at a premium price point. The independent market is lean but features a standout specialist in **Rowan County Imports**, which successfully fills the niche for enthusiasts and owners of older models requiring major mechanical work. Their presence provides a crucial, cost-effective alternative for repairs like head gaskets and turbochargers. General repair shops like **Car Doctor** serve the broader market, including Subaru owners, for non-specialized maintenance and repairs. Competition is moderate, with a focus on building long-term trust within the community rather than competing on highly specific technical expertise. Overall, Subaru owners in Morehead have access to competent service options across the price and specialization spectrum, though choices for independent, brand-specific experts are limited to one or two highly reputable shops.

High Ratings

4.7+ star average from verified customer reviews

Fully Licensed

All shops are properly licensed and insured

Proven Experience

10+ years average experience in the industry

Local Experts

Familiar with Morehead regulations and climate