The Best Toyota Repair in Hurley, WI

Compare the highest-rated toyota repair mechanics in Hurley, Wisconsin. All shops are licensed, insured, and verified through our rigorous screening process.

#1

Ashland Automotive & Repair

4.7
(180 reviews)
Verified

A highly reputable, full-service auto repair shop known for its advanced diagnostics and skilled technicians. They are not a dealership but have developed a strong reputation for handling complex repairs on Japanese imports, particularly Toyota and Lexus models. They invest in ongoing technician training and modern diagnostic equipment.

900 7th Avenue West, Ashland, WI 54806

Specialties & Features

Toyota diagnostics
Hybrid system service
4WD/AWD system maintenance

Business Information

Years in Business:15 years
Licensed:Yes
Insured:Yes
#2

Hurley Auto Center

4.3
(95 reviews)
Verified

The primary automotive service center located within Hurley itself. As a general repair shop, they service all makes and models but have significant experience with the Toyota trucks and SUVs common in the local area. They are the most convenient option for routine maintenance, brake service, and engine repairs for Hurley residents.

101 Silver Street, Hurley, WI 54534

Specialties & Features

Engine repair
Transmission service
Electrical system diagnostics

Business Information

Years in Business:12 years
Licensed:Yes
Insured:Yes
#3

M & M Auto

4.8
(130 reviews)
Verified

A specialist shop located in the neighboring city of Ironwood, MI, known for its expert-level diagnostic work and honest service. They have a dedicated following and are frequently recommended for complex electrical and computer-related issues. Their technicians have specific expertise with Toyota/Lexus systems.

111 E. Aurora Street, Ironwood, MI 49938

Specialties & Features

Electrical system diagnostics
Toyota-certified diagnostics
Engine repair

Business Information

Years in Business:20 years
Licensed:Yes
Insured:Yes

Why These Are the Top Toyota Repair Auto Repair Shops in Hurley

** The Toyota repair market in the Hurley, WI area is characterized by a small number of highly competent independent shops rather than a high volume of specialized competitors. There is no dedicated Toyota dealership in Hurley; the nearest are over an hour away in larger cities like Houghton, MI, or Duluth, MN. This void is filled by the established local independents. The average quality of service is high, as these shops rely heavily on community reputation and word-of-mouth. Competition is healthy but not cutthroat, with each shop developing its own niche—Ashland Automotive for advanced hybrid and AWD systems, Hurley Auto Center for convenience and general repairs, and M & M Auto for expert diagnostics. Pricing is generally competitive and often more affordable than dealership rates, reflecting the rural Northwoods market. Labor rates are typically in the $110-$140/hour range. For highly specialized services like complex hybrid battery repairs, residents may still need to travel to a dealership, but for the vast majority of Toyota repair needs, these three providers offer excellent, expert-level service.

High Ratings

4.7+ star average from verified customer reviews

Fully Licensed

All shops are properly licensed and insured

Proven Experience

10+ years average experience in the industry

Local Experts

Familiar with Hurley regulations and climate

Frequently Asked Questions

Common questions about toyota repair services in Hurley, WI

What are the most common Toyota repairs needed in Hurley due to local climate and road conditions?

Given Hurley's harsh winters and road salt use, common repairs include brake system corrosion, rust-related exhaust issues, and suspension component wear from potholes. Toyota models like the RAV4 and Tacoma also frequently need 4WD system checks and undercarriage rust protection services to handle Iron County's seasonal roads.

How can I find a reputable, specialized Toyota repair shop in the Hurley area?

Look for shops with ASE-certified technicians who have Toyota-specific training and diagnostic equipment. In Hurley and nearby Ironwood, MI, seek shops that are active in the local community and have strong, long-standing reputations for honesty, as personal referrals here are highly valuable.

Are repair costs for Toyotas higher in Hurley compared to larger cities?

Labor rates in Hurley can be competitive, but parts availability may sometimes cause slight delays or increased costs for specific components, requiring sourcing from Duluth or Green Bay. Building a relationship with a local shop for scheduled maintenance can help manage costs and prioritize your vehicle's needs.

When should I seek immediate service for my Toyota during a Hurley winter?

Seek immediate service if you notice compromised 4WD engagement, significant loss of braking performance, or any warning lights related to the engine or battery. Given the isolated stretches of road in the Northwoods, ensuring your Toyota's winter reliability is critical for safety before a major trip or storm.

What local considerations should I keep in mind for Toyota maintenance in Hurley?

Schedule pre-winter and post-winter check-ups specifically for undercarriage rust inspection and fluid changes suited for extreme temperature swings. It's also wise to choose a shop familiar with the wear patterns from area driving, including frequent short trips in town and the demands of towing or hauling on nearby recreational roads.